Unlock Influence, Ignite Movements: Master New Power in a Hyper-Connected World!

In today's hyper-connected world, traditional power structures are shifting dramatically. Unexpected leaders rise, social movements emerge, and digital platforms reshape industries. This often feels chaotic, but it represents a fundamental change in how influence flows. ProSkills.training brings you "Henry Timms and Jeremy Heimans on Redefining Power in a Hyper-Connected World," a pivotal 9-lesson course drawing from their bestselling book, New Power: How Power Works in Our Hyperconnected World and How to Make It Work for You.

This course is your essential guide to understanding and harnessing "new power"—the ability to mobilise and engage the energy of the connected crowd. While "old power" is guarded and concentrated in the hands of a few, "new power" is peer-driven, participatory, inclusive, and gains strength through surging collective action. It's a manual to provide you with the tools for this new world, and a manifesto to ensure this rising power leads to greater democratisation and equity.

You will gain leadership skills and actionable strategies to turn your vision into a movement, creating significant social and economic change. Dive into key concepts including:

• Understanding Old vs. New Power: Clearly distinguish between the two dominant power models and grasp why new power is toppling established structures.
• Crafting Shareable Ideas (ACE Framework): Learn to develop messages that are Actionable, Connected, and Extensible, ensuring your ideas spread like wildfire and truly engage your audience. Discover how a simple "Pimp My Zimmer" campaign reduced falls by up to 60%.
• Becoming a New Power Leader: Adopt an inclusive, community-minded leadership style by mastering three critical capabilities: Signaling (empowering the masses), Structuring (promoting inclusion), and Shaping (directing crowd norms).
• Knowing When to Embrace New Power: Evaluate whether involving the crowd is the right strategy for your goals by assessing Strategy, Legitimacy, Control, and Commitment. Avoid pitfalls like the "Boaty McBoatface" naming debacle.
• Blending Old and New Power: Discover how to combine the authority of old power with the openness of new power for a mutually reinforcing strategy, as exemplified by the remarkable success of TED and TEDx.
• Managing Professionals in the New Power Era: Learn to engage younger generations who inherently expect more agency, transparency, and ownership, viewing themselves as "founders". Explore how companies like LinkedIn apply these principles.
• Harnessing the Three Storms: Master the art of Storm Creating (designing rallying moments), Storm Chasing (capitalising on external events), and Storm Embracing (riding existing waves) to invigorate supporters and attract new champions.
• Applying the Circle Test: Evaluate how new power communities fit together by analysing the relationships between platform owners, super-participants, participants, and the wider society. Understand how cohesive internal relationships can mobilise support and deal with conflict, drawing lessons from Uber and Airbnb.

This course offers a transformative perspective on influence and participation. Enrol today with ProSkills.training and become a powerful force for positive change in our evolving world!